Mediascape offers a wide range of solutions for today’s communications professional, built on Mediascape’s unique Epx methodology and hands-on, practical solution making.
Initially, media analysis just kept the score by tracking data. Now, with a second wave of analytics linking impact measurement with stakeholder, media and issue tracking, the technology is providing real answers to communications professionals. Simple, clear charts and tables map issues before a campaign is launched. And track it while it is in play.
In today’s cost conscious environment, our solutions drive performance by concentrating effort where it is needed, avoiding wasted time and budget. Importantly, our solutions harness the fast evolving web 2.0 environment by delivering significant ROI benefits to campaign planners – from eMonitoring to content provision. In most situations, Mediascape services cut PR budgets while simultaneously boosting measurables.
Mediascape’s expertise lies in five key areas:
Analysis: Mediascape’s advanced analytical tools supply actual answers, not just data.
Monitoring: Our unique blend of automated and custom data acquisition ensures clients receive only relevant intelligence from online conversations.
Strategy & Consulting: Valuable insights and capabilities to guide your communications program.
Messaging & Content: A suite of specialist interactive media products and services designed to boost communications, content acquisition and management effectiveness.
Education: Workshops for senior corporate management and comms professionals to help understand where the web is going and how to incorporate it into your communications
